'Air Hijackers' by Dani Shimoni Celebrates Movement & Stealth
See more shots from 'Air Hijackers' by Dani Shimoni above.
Implications - The ninja for youth consumers represents a character that lives on the fringe and does not follow a traditional lifestyle. This demographic prizes an unconventional lifestyle that is altogether different from that of their parents. Companies need to be mindful of this fact in order to form a meaningful connection with this group.