According to duck young kong: "With AIMO parents can begin forming an emotional bond with their child while it´s still in the womb. The device allows a mother to produce and capture sonography of her baby with a built-in digital ultrasonic camera. Free from complex interfaces, she simply places AIMO on the belly and captures the image."
Implications - Consumers in modern society have lower attention spans than ever before. Products that speed up the process of something are appealing to those who want everything to be instant. Coming out with more items like this could help a company increase its appeal.