The Adeen 'Black and White Series' lookbook stars famed androgynous model Andrej Pejic who poses alongside Savanna Hoge, Shaun Ross and Jay West. Showcasing the New York accessory label's latest collection, the models take on the role of rapper wannabes sporting message hats and street-savvy styles while posing with masked men.
Intimidating and raw, this gritty advertorial stars Andrej as a bikini bombshell who poses as the lookbook's resident video girl. Accessorized with over-sized earrings and an offensive hat that reads "c*nt," the gender-bending model pushes the envelope. From offensive message hats to a bondage-inspired bikinis, this controversial campaign spread is sure to gain plenty of attention.
Paying tribute to the gay community, designer Rembrandt Duran explains the meaning behind his seemingly offensive messages naming drag queen Ru Paul as his inspiration. Duran stresses that the C word's use is non-offensive and only meant to represent Paul's belief "that one must always have Charisma, Uniqueness, Nerve and Talent!"
Stats for Youthful Gangster Ads
Trending: Older & Buzzing
Research: 43,514 clicks in 216 w
Interest: 4 minutes
Concept: Adeen Black And White Series
Related: 113 examples / 87 photos
Segment: Neutral, 18-55
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