'A Guide to Being a Pirate' Lets Everyday People Join Sea Gangs
For example, the A Guide To Being A Pirate infographic urges people to "gouge out eye and cover with patch" to emulate the common visual impairment endured while being a sea gangster. Other helpful tips await those that read on.
Implications - Consumers are appreciative of humorous content because they serve as diversions from stresses brought about by living urbanite lifestyles. Corporations may consider using humor in their promotional campaigns in order to establish empathetic relationships between consumers and companies.