Posterchild decided to take an unused flyer box and plant marigolds in it. With that, the box went instantly from rundown eye sore to an innovative planter. From dull to cheery with 7 marigolds!
Implications - Converting old objects into beautiful new ones helps to revitalise what is old and infuse it with new flair. Businesses should consider incorporating elements of old designs and new within their product packaging, as many consumers can appreciate upcycling.