These Customized Dolls are Made From your Little One's Artwork
Waly Hurlimann — June 20, 2014 — Art & Design
These highly customized dolls are created when a drawing is transformed from a 2D image into a lovable doll. Cryoow! -- which stands for “CReate YOur OWn!” -- should be a call for children to make real drawings again and be creative. The brand wants to bring kids away from TV and gaming consoles and back to the free flow of their own ideas.
Once the master piece is finished, it can be sent via the brand's homepage and will be transformed into a real and lovable doll that allows the children to play role games and interact with each other based on their own character. All Cryoow! dolls are handmade. Each Cryoow! doll is unique and is never reproduced. By transforming your drawing into a doll, the brand follows the drawing as close as possible. The artistic value of the character shown in your drawing will always have the highest priority. All Cryoow! dolls are professionally tailored in best quality and made from durable fabrics. Each doll is approximately 30 cm high and is delivered to the customers door steps worldwide by DHL; the shipping costs are included in the price of US$149 per doll.
Once the master piece is finished, it can be sent via the brand's homepage and will be transformed into a real and lovable doll that allows the children to play role games and interact with each other based on their own character. All Cryoow! dolls are handmade. Each Cryoow! doll is unique and is never reproduced. By transforming your drawing into a doll, the brand follows the drawing as close as possible. The artistic value of the character shown in your drawing will always have the highest priority. All Cryoow! dolls are professionally tailored in best quality and made from durable fabrics. Each doll is approximately 30 cm high and is delivered to the customers door steps worldwide by DHL; the shipping costs are included in the price of US$149 per doll.
Trend Themes
1. Customized Plush Toys - Technology is enabling customization of plush toys based on children's drawings and can disrupt the toy industry by providing a unique and personalized experience to children.
2. Handmade Toys - The demand for handcrafted toys is increasing, presenting an opportunity for small businesses to compete with large manufacturers and provide a unique selling point.
3. Reconnecting with Creativity - There is a growing trend of parents encouraging their children to spend less time in front of screens and more time engaging in free flow creative activities, which could create new markets for companies catering to these demands.
Industry Implications
1. Toy Manufacturing - Toy manufacturers could leverage this trend by investing in technology that enables customized and unique products that cater to a particular child's taste.
2. Handcrafted Goods - Small businesses can tap into the growing demand for handcrafted goods by creating and marketing customized plush toys based on children's drawings that stand out from mass-produced toys.
3. Parenting and Education - The trend of reconnecting with creativity presents new opportunities in the parenting and education sectors by providing new products and services that encourage children to be more creative while limiting their screen time.
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