The 2012 Dazed & Confused editorial shines a light on Olympic-inspired garments that are both spirited and patriotic. Photographer Rowan Corr captures models Amalia, Ben and Sam in a striking stadium portrait series that explores a multitude of country-themed fashion.
Outfitted by wardrobe stylist Harry Lambert, the models sport designer looks from labels like Nike, Adidas and Emporio Armani among a slew of others. Set in Snoozzz Olympic Park, this gritty editorial shows support for a number of different nations including the United States, Germany, China, Italy and Azerbaijan.
Both sporty and stylish, these fashion-conscious athletic uniforms are ensuring that countries are not only game-ready but runway-ready as well. The 2012 Dazed & Confused fashion feature showcases the season's hottest designer sportswear looks custom created for London's Summer Olympic Games athletes.
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