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1 w ago
Pantry-Inspired Skincare Displays
This Skinfood Paris Popup Features Kitchen-Themed Shelving
This Skinfood Paris brand activation was launched in partnership with design studio centdegrés, whose team was behind its theme and unique brand experience. Opened in the heart of a Parisian...
4 w ago
French-Inspired Fast Food Cafes
McDonald's Concept Cafe in NYC Boasts an Upscale Parisian Vibe
Alongside being able to order a classic Big Mac and fries at the new McDonald’s concept cafe in NYC, patrons will also be able to enjoy a variety of delicate pastries like croissants and...
6 w ago
Savory Cookie Collections
The Perfect Bite Co.'s 'Sophisticated Cookies' Boast European Flavors
At this year’s Winter Fancy Food Show, The Perfect Bite Co. showed off its new range of savory cookies, called the ‘Sophisticated Cookies’ collection. This all-new cookie line...
8 w ago
Vibrant Tie-Dye Sneakers
Maison Margiela Released a Pair of Multicolored Sneakers for Spring
These tie-dyed sneakers from Maison Margiela were made to be a part of the Parisian luxury brand’s Spring 2017 collection. With a vibrant multicolored design that consists of mixed hues of...
8 w ago
Top 100 Publicity Stunts in 2016
From Ghost-Themed Menus to Elaborate Anime Parades
As these 2016 publicity stunts show, enticing consumers with out-of-the-ordinary campaigns can effectively increase awareness for the product, service or message that’s being promoted. For...
8 w ago
Utilitarian Genderless Apparel
The New AppleCore Collection Boasts Boldly Branded Looks for All
The new AppleCore collection is made up of versatile and simplistic looks that are modeled on both male and female muses in its Fall/Winter 2017 editorial. Included are hoodies, long jackets,...
10 w ago
All-Electric Transport Vans
The Renault Master ZE is a Cleaner and Quieter Option for Cities
The Renault Master ZE is the newest vehicle to be released by the Parisian auto manufacturer, and the transport van promises a smoother, quieter and cleaner experience than with the original vehicle...
13 w ago
Co-Branded Fashion Socks
These Reebok and Vetements Socks Feature Heavy Metal-Inspired Graphics
These Reebok and Vetements socks are the perfect way to subtly express a love for the hardcore. While the artwork on the accessories varies, the majority feature bold heavy metal-inspired graphics....
7 w ago
Parisian South Korean Fashion
The New Andersson Bell Lookbook Was Dubbed 'Un Jour à Paris'
Andersson Bell, a South Korean fashion label, took to the streets of Paris to lens its 2017 Fall/Winter collection’s lookbook, which was descriptively named ‘Un Jour à Paris.’...
27 w ago
Burger-Free Fast Food Joints
The Newest McCafé Restaurant Does Not Serve Burgers, Fries or Nuggets
McDonald’s recently deviated from its traditional business model by opening up a new McCafé restaurant in Paris that does not serve the chain’s famous burgers, fries or chicken nuggets....
19 w ago
Fashion Editor Clothing Collections
The Carine Roitfeld x UNIQLO Features Parisian Styling
French Vogue’s former editor-in-chief recently teamed up with the minimalist fashion brand UNIQLO to bring Parisian styling to the mainstream. Inspired by items in her own wardrobe, Carine...
20 w ago
Athletic Parisian Menswear
Applecore's New Line Marries Retro and Modern Motifs Seamlessly
For its Fall/Winter 2016 season, Parisian menswear brand Applecore unveiled a fresh line of athletic wear that’s more than stylish enough for everyday wear. As HYPEBEAST reports, the series...
21 w ago
Underground Parisian Menswear
Atelier Neutre's Spring/Summer Collection Blends Cultural Influences
A lesser-known label that’s based in Paris, Atelier Neutre recently unveiled a seasonal line for 2017. It reportedly described it as, “a synthesis between French tailoring and African...
23 w ago
Parisian Exploration Series
Google's Curio-cite Explores the Hidden Marvels of Paris
Google’s Street View system makes it easy for anyone with an internet connection to explore the streets of any city, but the company’s new Curio-cite series uses that same technology to...
23 w ago
Parisian Pizzeria Campus Bars
Volare's Pizzeria and Bar is Located at the University of Oklahoma
Students attending the University of Oklahoma can now enjoy the Volare Pizzeria and Bar between classes or during a home game to grab some delicious food and drinks. Situated on the rooftop of...
26 w ago
Minimalist Parisian Streetwear
LES (ART)ISTS' French Street Styles Feature Bold Branding
LES (ART)ISTS, a Parisian label, updated in time for the fall season in order to bring consumers some of the latest in French street styles. The collection is minimalist overall, with neutral...
28 w ago
Remixed Parisian Cosmetics
This Les Merveilleuses Ladurée Blush Referencs Historic Beauty Rituals
Les Merveilleuses Ladurée is a Parisian-themed cosmetics range launched by the famed pastry and dessert brand. Sold exclusively in Asia, the makeup collection is an homage to Les Merveilleuses, a...
29 w ago
Colorless Ultraviolet Portraits
Pierre-Louis Ferrer Uses Ultraviolet Lights for His Unique Series
Pierre-Louis Ferrer lensed the ‘Hail to the Sun’ project—a series of images that shows subjects under direct rays of the sun and ultraviolet lights. With this, the Parisian...
6 w ago
Refugee Catering Services
This Catering Company Hires Refugee Chefs to Cook Cultural Dishes
This Parisian catering company is helping refugees build a new life by hiring them as cooks. The Migrant Cooks (or Les Cuistots Migrateurs) employs refugee chefs to make food from their native lands...
7 w ago
Feminist Fashion Campaigns
This Dior Campaign Film States "WE SHOULD ALL BE FEMINISTS"
In an effort to promote its Spring/Summer 2017 collection, a new Dior campaign film titled ‘Feminist’ was released. Just 16 seconds long, the short commercial stars model Ruth Bell,...
8 w ago
Rose-Shaped Highlighter Cosmetics
The Lancôme Rose Blush Highlighter Comes in a Floral Shape
This gorgeous new Lancôme rose blush highlighter is making beauty lovers swoon. The oil-free powder blush, or La Rose À Poudrer, is also being dubbed the world’s most beautiful highlighter...
15 w ago
Premium Leather Holiday Sneakers
This New Vans Vault Line Has a Refined Vintage Aesthetic
For the new Vans Vault ‘Holiday 2016’ collection, the footwear brand joined with the ‘Horween Leather Tannery.’ Due to this collaboration, each of the sneakers is...
23 w ago
Aromatic Stone Diffusers
ESYM's 'Scent Stones' Release Pleasing Scents When Sprayed with Oil
This stone diffuser from ESYM offers a unique way to tap into positive mental states through the power of scent. The small black stone is offered in three scents, including Tenkawa Passage,...
23 w ago
Portable Aromatherapy Pods
ESYM's 'Scent Pods' Reshape One's World Experiences Through Scent
As ESYM notes that “Your sense of smell has the power to shape your experiences of the world,” it creates portable aromatherapy products to help consumers tap into higher states of being...
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