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20 Lipstick Shade Innovations

From Virtual Lipstick Labs to Inclusive Lipstick Shades

— October 7, 2020 — Fashion
These lipstick shade innovations range from virtual lipstick labs to inclusive lipstick shades.

When it comes to choosing one's perfect lipstick shade, Bite Beauty is a custom lip color pioneer and is known for its unique marketing approach and notable collaborations. In addition to launching its virtual custom Lip Lab At Home -- a direct response to the ongoing COVID-19 pandemic, store closures and social distancing measures -- the company also teamed up with underwear brand Parade for a signature collection of intimates that are perfectly coordinated with Bite Beauty Lip Crayon products.

Filipino beauty brand Sunnies Face is another standout, launching a collection of "nine warm-toned matte lipsticks to truly be modern, universally flattering and provide the best lip ever." The universal lipstick shades are designed to be flattering with a variety of skin tones and include peachy, red-hued and brown-hued shades that are versatile and timeless.
5.8
Score
Popularity
Activity
Freshness
20
Expansive Red Lipstick Collections
Expansive Red Lipstick Collections
Gucci's New Lipstick Collection is Dubbed Rouge à Lèvres Mat
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19
Inclusive Lipstick Shades
Inclusive Lipstick Shades
MAC Cosmetics & Beauty Influencer Nyma Tang Created an Inclusive Product
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18
Hollywood-Inspired Lipstick Colors
Hollywood-Inspired Lipstick Colors
Gucci Beauty's Rouge à Lèvres Satin lipsticks Offer New Shades
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17
Boldly Hued Matte Lipsticks
Boldly Hued Matte Lipsticks
Gucci's 'Rouge à Lèvres Mat' Lipsticks Now Come in Bold New Shades
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16
Berry-Hued Hydrating Multisticks
Berry-Hued Hydrating Multisticks
Live Tinted's Huestick Captures the Vibrancy of Holi
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15
Transfer-Free Matte Lipsticks
Transfer-Free Matte Lipsticks
Jdez Beauty's Apple Poison Matte Lipstick Ensures Long Wear
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14
Customizable Lip Palettes
Customizable Lip Palettes
Westman Atelier's Lip Suede Helps with Creating a Custom Lip Color
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13
Realistic Inclusive AR Filters
Realistic Inclusive AR Filters
Pinterest Debuts New Skin Tones & Try On for Virtual Lipsticks
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12
Two-Step Lip Colors
Two-Step Lip Colors
The Wonderskin Wonderblading Peel & Reveal Lip Color is Activated by a Spray
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11
Vibrant Red Vegan Lipsticks
Vibrant Red Vegan Lipsticks
Givaduan Debuts the New Red 1805 Lipstick as a Sustainable Alternative
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10
Voter-Encouraging Lipsticks
Voter-Encouraging Lipsticks
The Lip Bar's Bawse Voter Shade Encourages Voter Registration
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9
Custom Car-Themed Lipsticks
Custom Car-Themed Lipsticks
NSX’s Valencia Red Pearl Inspired This Acura x Bite Beauty Lipstick
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8
Vegan Liquid Matte Lipstick
Vegan Liquid Matte Lipstick
QUEENFIDENCE Boasts an Affordable and Durable Lipstick
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7
90s-Inspired Nude Lipsticks
90s-Inspired Nude Lipsticks
Victoria Beckham Beauty's Posh Lipstick Collection Has Retro Shades
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6
Lipstick-Coordinated Intimates
Lipstick-Coordinated Intimates
Bite Beauty & Parade Created a Colorful Underwear Collab
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5
Contactless Cosmetic Try-Ons
Contactless Cosmetic Try-Ons
Perfect Corp.'s Virtual Makeup Try-On Includes Face Mask Detection
<
4
Makeup-Mixing Hand Palettes
Makeup-Mixing Hand Palettes
MakeupBox LDN's Makeup Hand Palette Creates Custom Beauty Products
<
3
Universally Flattering Matte Lipsticks
Universally Flattering Matte Lipsticks
Sunnies Face's Fluffmatte Lipsticks are Made to Suit All
<
2
Virtual Lipstick Labs
Virtual Lipstick Labs
Lip Lab At Home Helps People Create Custom Lipsticks with an Expert
<
1
Innovative Lipstick Sampling Solutions
Innovative Lipstick Sampling Solutions
LIVCER Develops a Sampling Solution Called Livstick
<