From Suicide Door Hybrids to Racy Redesigned Automobiles

By: Michael Hines - Feb 23, 2015
If you haven't been paying attention to the auto industry then you might have missed the many, many examples of Buick's reinvention. The luxury car company is hugely popular in China (seriously) and is just starting to regain its clout in America. In addition to partnering with sports stars such as Peyton Manning, the company has been debuting fresh concepts and unique marketing campaigns.

The Envision is one of the boldest examples of Buick's reinvention. It's a hybrid SUV with suicide doors. That's not exactly the automaker's style, but it shows daring and a willingness to break with tradition. The company's sales have been steadily increasing globally, which shows that its daring and new thinking is paying dividends.