Superstar

20 Wild Camping Innovations

By: Bianca Bartz - Published: Jul 24, 2008   Updated: Jun 23 2011
Going camping this summer? If you want to be the most cutting edge family in the wilderness, you'll want to keep this list of innovations handy while you're packing.

We've rounded up the best gadgets for survival in the great outdoors, from necessities like compact tents to the downright bizarre like canned cheeseburgers.

With a backpack full of these things, how could you not be a happy camper?

Implications - The eco-movement informs the values of a large cross-section of society. These consumers have an intense urge to reconnect with the natural environment. Companies should consider the mindset of this consumer when creating and pitching products to them in order to foster a more meaningful relationship.