13 Bromantic Pictorials
From Bromance Photography to Superhero Bromances
From bromance fashion ads to bromantic sports drinks, there appears to be nothing more manly than getting cozy with a guy friend.
Implications - Consumers are often drawn to products that are capable of depicting alternative stereotypes and conventions. Businesses and companies will benefit by providing consumers with products and services that bear unlikely or unexpected characteristics or qualities. In doing so, they will be recognized as a company willing to take risks to appeal to a wider clientele.