Although guys are all about looking cool and tough, these featured bromantic pictorials show a different side to that hard exterior. Sharing the love with a friend is never a bad thing, and more magazine publications and ads are incorporating bromance into its campaigns.
From bromance fashion ads to bromantic sports drinks, there appears to be nothing more manly than getting cozy with a guy friend.
Implications - Consumers are often drawn to products that are capable of depicting alternative stereotypes and conventions. Businesses and companies will benefit by providing consumers with products and services that bear unlikely or unexpected characteristics or qualities. In doing so, they will be recognized as a company willing to take risks to appeal to a wider clientele.
Stats for 13 Bromantic Pictorials
Trending: Older & Average
Research: 13,144 clicks in 303 w
Interest: 4.6 minutes
Concept: Bromantic Pictorials
Related: 144 examples / 111 photos
Segment: Females, 12-55
Comparison Set: 53 similar articles, including: bromance photography, bromantic advertorials, and bromance fashion ads.
13 Bromantic Pictorials
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By: Zoe Badley - Published: Aug 7, 2010 Updated: Jun 16 2011