This wistful unisex Spring Summer 2013 Collection from Paolo Coppolella is hip to the bone. The beautiful, understated and chic garments are presented in collaboration with artistic duo Simone Giara and Marta Modena.
The looks portrayed will be a hit with any urban dwelling twenty-something's looking for something to carry them into the this spring/summer season. The clothes featured are quintessentially European, with a paired down everyday sensibility. From red dresses with blooming tulip skirts to white smock dresses to functional shifts to snappy men's suits and city shorts there's something to keep everyone happy.
It's great to see a designer connecting with their young urban audiences by collaborating with artists in the locality. Paolo Coppolella is a self-taught fashion designer who was born in Vercelli, Italy in 1980.
Why This Trend Is Growing
- Collaborative Fashion
- Opportunity for fashion designers to collaborate with local artists to create unique and appealing apparel collections.
- Minimalist European Style
- Growing demand for quintessentially European garments with a pared-down everyday sensibility.
- Unisex Clothing
- Increasing popularity of unisex apparel that appeals to a wide range of consumers.
Industries Being Reshaped
- Fashion
- Fashion designers can explore collaborative partnerships with local artists to create innovative and artistic collections.
- Art
- Artists can collaborate with fashion designers to expand their creative reach and gain exposure through apparel collections.
- Retail
- Retailers can cater to the growing demand for minimalist European style and unisex clothing by stocking collections that embody these trends.
