The Volturi Family Crest pendant for the ‘New Moon’ movie is crafted using rare petrified dinosaur bone inlaid with pearl, and studded with garnet and diamond. The ring is enameling set in antiqued sterling silver. Both pieces of New Moon jewelry are Rich Thurber-produced designs.
Thurber, owner of Artisan’s Designs in Portland, Oregon and White Salmon, Washington is the fine craftsman behind the New Moon jewelry, the jewelry used in the original Twilight film, and the jewelry in the upcoming sequel, ‘Eclipse.’
Working with initial drawings by the film’s costume designer, Thurber and his team make a wax model mold, melt and pour precious metals into the mold to cast the piece, and finish with setting gemstones and polishing.
Why This Trend Is Growing
- Custom Crafted Crest & Ring Designs
- Disruptive innovation opportunity: Leveraging technology to create personalized jewelry designs and streamline the production process.
- Rare Materials and Gemstones
- Disruptive innovation opportunity: Exploring sustainable alternatives to rare materials and gemstones to create environmentally-friendly jewelry.
- Collaboration Between Film and Jewelry Industries
- Disruptive innovation opportunity: Creating exclusive and limited-edition jewelry collections in collaboration with popular films to capitalize on the fanbase and generate excitement.
Industries Being Reshaped
- Jewelry Design
- Disruptive innovation opportunity: Applying advanced technology such as 3D printing and CAD software to revolutionize the traditional jewelry design process.
- Film Production
- Disruptive innovation opportunity: Incorporating branded merchandise, such as jewelry, into film marketing strategies to enhance the fan experience and increase revenue.
- Sustainable Materials
- Disruptive innovation opportunity: Developing and promoting sustainable alternatives to rare and precious materials used in the jewelry industry, reducing environmental impact.
