These examples of food-based social media merge our generation's obsession with technology along with one's desire for on-the-go dining. Fuelling the fast food industry, these interfaces are gaining popularity thanks to consumer access from computers, tablets and mobile phones.
From the popular LevelUp mobile payment app that can be used at grocery stores and coffee shops to Ray's Pizza's design and dine web interface that encourages culinary creativity, these clever and convenient virtual tools are redefining the way large companies approach their market strategy.
Whether making one's takeout experience easier or providing nutritional facts for one's favorite fast food snack, these examples of food-based social media utilize technology in a way that is beneficial for both large scale corporations and mass consumers.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
