With granny fashions popping up in stores and on the runway, it's becoming difficult to avoid these granny-like styles.
However, featuring revamped designs and more sophisticated looks, it may no longer be a bad thing to be dressed in granny panties. From designer granny undies to psychedelic granny booties, looking older has never been more appealing.
Implications - The grandma style has taken the fashion world by storm, but many wonder how long this trend may last. Parts of the granny style will stay, but others will transform into new fashion trends. Since fashion is always evolving, I think that it is safe to say that grandma styles will not be here to stay and a younger style will again take its place.
SCORE
3.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 24%
Freshness 8%
