play_circle_filled
The VITAMINWATER enhanced water 'Strong Man' commercial appeals to all of those fellas who want to be fit for their ladies.
The comically produced commercial implies that to impress your girly friend, you can't be attractive when you are curled up on the sofa begging your girlfriend to take care of you while dressed in a Snuggie. The cure for this sad situation is to drink VITAMINWATER enhanced water -- and lots of it.
Check out the pillow-headed 'Strong Man' commercial above over a nice refreshing bottle of the vitamin-rich water.
Why This Trend Is Growing
- Gendered Marketing
- Opportunity to explore how marketing to specific genders can be more inclusive and reflective of a diverse audience.
- Humorous Advertising
- Opportunity to incorporate humor in advertisements to make them more memorable and shareable.
- Healthy Lifestyle Promotion
- Opportunity to promote the benefits of a healthy lifestyle through various mediums.
Industries Being Reshaped
- Beverage
- Opportunity for beverage companies to differentiate their products through creative advertising techniques.
- Advertising
- Opportunity for advertising companies to incorporate humor and address cultural issues in their campaigns.
- Fitness
- Opportunity for fitness companies to partner with beverage companies to promote healthier lifestyles.
