Israel-based artist Ken Goldman uses Judaism to influence his abstract art. In the gallery, you'll see three of his recent pieces: the Blinded Five Point Star Pierced Steel Glasses, the Broken Glass House, and the Shmitah-Mitah Happening.
Ken Goldman studied at the Pratt Institute and has 15 years of professional design experience. You can see more of Ken Goldman's work at the links provided below.
Implications - Religion-themed products is one example of how corporations are attempting to create empathetic customer bonds. Religion is a great cultural connector, and by evoking it, corporations easily establish an identity between themselves and their consumers. Corporations looking to capitalize on a similar marketing tactic can consider the use of widely recognizable iconography.
What's Driving This Trend
- Religion-themed Products
- Creating empathetic customer bonds through religion-themed products is a potential disruptive innovation opportunity for corporations.
- Cultural Connector Marketing
- Using religion as a cultural connector to establish an identity between corporations and consumers is a potential disruptive innovation opportunity.
- Iconography Utilization
- Incorporating widely recognizable iconography as a marketing tactic is a potential disruptive innovation opportunity for corporations.
Who This Affects Most
- Art and Design
- Utilizing abstract art influenced by religious themes within the art and design industry is a potential disruptive innovation opportunity.
- Retail and Consumer Goods
- Creating and selling religion-themed consumer products within the retail industry is a potential disruptive innovation opportunity.
- Marketing and Advertising
- Developing marketing strategies that make use of cultural connectors such as religion is a potential disruptive innovation opportunity within the marketing and advertising industry.
