Art director Fausto Fantinuoli assembles sneakers parts into collage landscapes
Marica Zottino — May 24, 2013 — Art & Design
References: designboom
Talking about visual communication and graphic arts, it's undeniable that collage is one of the most big trends rocking the scene now.
Aware of this, Nike commissioned to the London based art-director and graphic designer Fausto Ferraiuoli a series of images composed only by elements taken from shoes of the recent collection inspired to Brazil.
The result is great: caleidoscopic, vivid sneaker landscapes, ranging from underwater to amazonian sceneries.
A pop-psychedelic interpretation of Brasil as the inspiration source of the sneakers collection and as an archetypal place of joyful, wild and untamed nature.
Once again, the worldwide famous sporting goods brand shows how the junction of product communication, visual arts and trend awareness leads to great results that will make people talk about it.
The images will be on paper in the next issue of Pin-up magazine.
Photo Credits: designboom
Aware of this, Nike commissioned to the London based art-director and graphic designer Fausto Ferraiuoli a series of images composed only by elements taken from shoes of the recent collection inspired to Brazil.
The result is great: caleidoscopic, vivid sneaker landscapes, ranging from underwater to amazonian sceneries.
A pop-psychedelic interpretation of Brasil as the inspiration source of the sneakers collection and as an archetypal place of joyful, wild and untamed nature.
Once again, the worldwide famous sporting goods brand shows how the junction of product communication, visual arts and trend awareness leads to great results that will make people talk about it.
The images will be on paper in the next issue of Pin-up magazine.
Photo Credits: designboom
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