Photos on social media definitely tell a story, but The Plastic Revolution takes that to a whole other level with their 'Invasión' Instagram music video. The magical music video is made entirely using snaps that the group posted on Instagram and does not use any other hardware to create the stunning video.
Speaking on the production process, The Plastic Revolution explains, "This is the very first music video done entirely on Instagram without any third party alterations. Every single frame of this music video is an actual picture that we ran through Instagram. We never shot any video."
The dream-like video features the lead vocalist dreaming about a day's worth of adventures with his girlfriend. He floats onto the shore on his bed only to discover a map in a bottle that the two follow to fantastic folly.
Why This Trend Is Growing
- Instagram Music Videos
- Opportunity for musicians and artists to create unique and captivating music videos using the Instagram platform.
- Social Media Storytelling
- Opportunity for brands to tell a narrative through a series of photos posted on social media platforms.
- User-generated Content
- Opportunity to harness the creativity and engagement of social media users to create innovative content.
Industries Being Reshaped
- Music
- Disruptive innovation opportunity for musicians and record labels to explore new ways of producing and distributing music videos.
- Entertainment
- Opportunity for filmmakers and content creators to experiment with new storytelling techniques using social media platforms.
- Marketing and Advertising
- Opportunity for brands and advertisers to leverage user-generated content for creative and engaging campaigns.
