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Spicy Flavor-Enhancer Tees

I Heart Analogue Produces a T-Shirt with a Sriracha Sauce Design

— May 27, 2012 — Lifestyle
Etsy store operator I Heart Analogue has made a shirt that I’m sure foodies with a passion for hot sauce will enjoy. After all, there are many who claim to put Sriracha sauce on everything, so it’s time those people put their money where their mouth is and wear the logo of their beloved flavor-enhancer on their bodies.

I Heart Analogue captures the essence of the Sriracha sauce bottle in their t-shirt design. The familiar white text of the hot sauce container is printed exclusively on red tees, making people’s eyes burn with a sensation not unlike what they’d experience when eating food with Sriracha.

Though many will want to get their hands on this delicious shirt, I Heart Analogue’s online store is currently closed for holiday, though it should be back to operations shortly.
Trend Themes
1. Foodie Fashion - I Heart Analogue's Sriracha sauce t-shirt design introduces a new trend of food-themed fashion items.
2. Logo-branded Clothing - The trend of wearing logos is extended to hot sauce branding with I Heart Analogue's Sriracha sauce t-shirt design.
3. Sensory Fashion - I Heart Analogue's Sriracha sauce t-shirt design is a prime example of the growing trend of sensory fashion that incorporates visuals and tastes.
Industry Implications
1. Fashion - The clothing industry can capitalize on the trend of foodie fashion by creating more clothing items that feature food or beverage themes.
2. Sauces and Seasonings - I Heart Analogue's Sriracha sauce t-shirt design is a disruptive innovation opportunity for the sauces and seasonings industry to extend their branding to clothing merchandise.
3. E-commerce - I Heart Analogue's online store closure during a holiday season presents a disruptive innovation opportunity for e-commerce platforms to attract customers who are looking for similar food-themed fashion items.
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