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Light Up Coat

Festive LED Jacket Makes The Season Bright

— December 20, 2007 — Unique
Flashing through the snow, in a really flashy way, wearing a LED coat, twinkling all the way! People do the most unusual things during the holidays, and technology only makes it easier for them to get innovative.

This unisex coat has black and white polka dots that light up when you flip the switch. Each spot has a red, green, or blue LED that flashes.

Implications - North American consumers become more frivolous during the months leading up to major holidays. They become more empathetic of their peers and are more open to product possibilities due to social conditioning. Corporations looking to introduce a line of novel products should do so during holiday seasons as consumers are more readily receptive of new ideas and items during these times of the year.
Trend Themes
1. Festive LED Clothing - Opportunity for disruptive innovation: Develop a wide range of clothing items with embedded LED lights for various occasions and seasons.
2. Holiday-inspired Innovations - Opportunity for disruptive innovation: Create technologically advanced products that enhance the holiday experience and appeal to the consumer's sense of novelty and celebration.
3. Personalized Wearable Tech - Opportunity for disruptive innovation: Design customizable wearable technology that allows individuals to express their unique style and preferences through light-up features.
Industry Implications
1. Fashion and Apparel - Opportunity for disruptive innovation: Integrate technology into clothing to create new, trendy, and eye-catching fashion items that captivate consumers.
2. Consumer Electronics - Opportunity for disruptive innovation: Combine technology and design to develop interactive consumer electronics products that blend fashion and function.
3. Event and Entertainment - Opportunity for disruptive innovation: Offer event organizers and entertainers innovative LED-based solutions and wearables to create captivating experiences for attendees.
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