Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Circus-Chic Collections

The Jonathan Saunders S/S 2012 Menswear Line Plays With Bold Patterns

— July 13, 2011 — Fashion
Bold fashions were once associated with predominantly women and yet collections like this Jonathan Saunders S/S 2012 Menswear line are certainly taking their turn with fun fabrics. The collection represents the vibrant, carefree nature of many modern men, as well as the sophisticated style that men still look for when making fashion purchases.

The Jonathan Saunders S/S 2012 Menswear collection plays with a happy medium between tailored pants and matching suit-jackets. These looks could easily be featured on a broad age range of fashionable men, proving that designer Jonathan Saunders overcomes age boundaries with his designs.

Implications - Fashions that can be worn by varying age ranges represent the growing youthful desire to appear older and more put together. Companies looking to market products towards youth demographics should be continuously conscious of this developing desire for a more mature appearance, which is predominantly present in young males.
Trend Themes
1. Age-inclusive Fashion - Designers are creating fashion collections that can be worn by varying age ranges, catering to the growing desire of youth to appear more mature.
2. Youthful Sophistication - The Jonathan Saunders S/S 2012 Menswear collection showcases a youthful yet sophisticated style, offering a disruptive innovation opportunity for companies targeting young males seeking a more put-together look.
3. Gender-blurring Designs - Bold fashions, once associated with predominantly women, are now being embraced by menswear collections like Jonathan Saunders S/S 2012, presenting an opportunity for designers to challenge traditional gender norms in fashion.
Industry Implications
1. Fashion - The fashion industry is responding to the demand for age-inclusive and gender-blurring designs, creating opportunities for designers and retailers alike.
2. Retail - Retailers can tap into the market for youthful sophistication by curating collections that offer a balance between youthfulness and sophistication, appealing to young male consumers.
3. Marketing - The shift towards age-inclusive fashion and the embrace of bold styles by men presents a disruptive innovation opportunity for marketers to target the evolving desires and preferences of youth demographics.
4.6
Score
Popularity
Activity
Freshness