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Foldable Protection

Stash Helmets

— October 21, 2007 — Lifestyle
This folding helmet lets you save space while being safe. It's ideal for athletes or those into extreme travel, folding up into a much easier to transport size. The helmet from BoysStuff has folding sides that retract into the center piece. It costs about $90.

"This is a new direction for the design of cycle and sports helmets as there are no other folding helmets on the market – the retro design uses function and form for its good looks.This simple, safe, tested, and stylish product encourages the use of head protection whilst bike riding and other wheeled sports. It is ideal for commuting, shopping and sports or recreational cycling:and it looks great.

Stash helmets use pioneering, injection-moulded ultra-strong, lightweight, ABS polymer outer- shells, and shock absorbing EPS liners. Stash uses quality ABS material from BASF, brand name Terluran®, known for its high-quality surface finish and good gloss. It has a high scratch and abrasion resistance and is unique in this application in safety helmet production for Stash."

Implications - With bicycling going from a niche sport or pastime for children to a widely accepted method of transportation comes an opportunity to serve many more consumer demands surrounding biking gear and accessories.
Trend Themes
1. Folding Helmets - Opportunities in designing and creating helmets that easily fold or collapse for convenient storage and transportation.
2. Injection-moulded Polymers - Opportunities in using more lightweight, ultra-strong, injection-moulded ABS polymers for various products requiring durability and flexibility.
3. Multi-use Gear and Accessories - Opportunities in creating bike gear and accessories that have multiple functions and can be used for commuting, shopping, sports or recreational cycling.
Industry Implications
1. Bicycle Accessories - Opportunities for innovation and design for bike accessories that are convenient, lightweight, and multi-functional.
2. Sporting Goods - Opportunities in creating sporting goods that are not only functional and durable but also lightweight and easy to transport.
3. Safety Equipment - Opportunities in producing safety equipment made of ultra-strong, lightweight, and flexible materials to improve overall safety and functionality.
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