Helga Petrau-Heinzel Bakes Body Parts Out of Marzipan
Michael Hines — January 30, 2011 — Unique
References: petrau-heinzel & odditycentral
Helga Petrau-Heinzel has turned marzipan into edible pieces of the human anatomy, making everything from vital organs to senior citizen busts. We've seen a wave of sweet confections masked as science experiments and anatomy models, and Petrau-Heinzel's is perhaps the most realistic yet.
If you're a big fan of edible art and have a strong stomach, you definitely need to check out Helga Petrau-Heinzel's work.
Implications - The cuisine industry has undergone a huge change recently, with modern "foodie" culture increasing interest in the realm of edibles. This has resulted in an array of food and recipe blogs where experimentation with food is welcome, prompting consumers to make their own unconventional confections. Companies would be wise to adapt this pattern into their products.
If you're a big fan of edible art and have a strong stomach, you definitely need to check out Helga Petrau-Heinzel's work.
Implications - The cuisine industry has undergone a huge change recently, with modern "foodie" culture increasing interest in the realm of edibles. This has resulted in an array of food and recipe blogs where experimentation with food is welcome, prompting consumers to make their own unconventional confections. Companies would be wise to adapt this pattern into their products.
Trend Themes
1. Edible Anatomy Art - The trend of realistic, edible anatomy models are becoming popular in the confectionery industry, creating opportunities for unique product offerings and collaborations with science institutions.
2. Foodie Culture - The rise of foodie culture has brought about increased interest in unconventional edibles, creating opportunities for unique product offerings that cater to adventurous tastes.
3. Experimental Recipes - The growing popularity of recipe blogs featuring unique and experimental dishes has created opportunities for companies to introduce new and innovative ingredients and flavor combinations.
Industry Implications
1. Confectionery - The confectionery industry can incorporate the trend of edible anatomy art to create unique and eye-catching products that cater to adventurous tastes.
2. Science and Education - The realistic nature of these confections create opportunities for collaborations with science institutions, catering to consumers interested in science and education, as well as unique marketing opportunities.
3. Food and Beverage - Experimental recipes and the rise of foodie culture provide opportunities for innovation in the food and beverage industry, including the introduction of new ingredients and flavor combinations, as well as unique product offerings that cater to adventurous tastes.
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