The South West Creative Association (UK) has some 200 creatives which they market cleverly by offering their product as farmed goods in a video ad. "Creative Juices Pressed with Passion" is their byline.
Watch how they "grow" their creative geniuses in the field, making sure they leave them in until they are mature but not too old. Then they press them to get their juices out and deliver them in either bottles or casks to the industries they serve!
New companies in the media and animation fields, world class architects, design firms and artisans have "cropped up" in South West England where the work-life balance is more attractive than in the big cities like London.
What Makes This Trend Stand Out
- Creative Farming
- The trend of marketing creatives as farmed goods presents disruptive innovation opportunities for the advertising industry to promote the unique skills and expertise of their talent.
- Work-life Balance
- The growing importance of work-life balance in South West England poses disruptive innovation opportunities for industries seeking to attract and retain top talent by providing a more attractive and balanced environment for employees.
- Artisan Renaissance
- The emergence of new artisans in South West England signifies disruptive innovation opportunities for traditional craftsmanship industries to capitalize on the rising demand for unique and handmade products.
Sectors Adopting This
- Advertising
- The advertising industry can explore disruptive innovation opportunities in creatively marketing and promoting talent as farmed goods, showcasing the distinctive capabilities of their creative professionals.
- Architecture
- The architecture industry can seize disruptive innovation opportunities by leveraging the work-life balance advantages of South West England to attract top talent and establish a thriving architectural hub.
- Craftsmanship
- The craftsmanship industry can tap into disruptive innovation opportunities by embracing the artisan renaissance in South West England, satisfying the growing consumer demand for unique and handmade products.
