Market Trends

Trend - Brands are turning to food-grade resin packaging for its low environmental impact, its comparable performance to unsustainable packaging, and its affordability. These packaging solutions make products more appealing to consumers as brands can market the sustainability of the product inside as well as its packaging.

Insight - While consumers are increasingly drawn to sustainability across numerous industries, the food & beverage and beauty industries are especially scrutinized for their environmental impacts. Consumers in these spaces not only vote with their dollars against brands that remain using unsustainable or animal-cruel methods, but are also willing to boycott products that fall into these categories. This places pressure on brands in the space to transform traditionally unsustainable packaging, such as plastic bottles, with newer, more eco-friendly materials.