Weaved Midsole Understated Sneakers

adidas Launches the ZX 2K 4D Sneaker for the Season

adidas introduces a new tonal iteration of the ZX 2K 4D sneaker for the Fall/Winter 2020 season. The update features a blend of Gray Four and Solar Orange as it takes a muted base foundation. The midsole takes the spotlight as it is digitally printed to be four dimensional and makes a statement for the brand's progressive abilities.

The upper is a fused mesh that is blended with seamed detailing along the toe box. It is completed with ZX plastic overlays to give it some depth. The midsole features core black hues and sits beneath the Gray Four upper before being detailed with Solar Orange accents throughout. at the pull tab and by the tongue.

Image Credit: adidas

Tonal Iteration
Adidas introduces a new tonal iteration of the ZX 2K 4D sneaker, opening opportunities for customization and personalization in the footwear industry.
Digitally Printed Midsole
The digitally printed four-dimensional midsole on the ZX 2K 4D sneaker showcases the potential for advanced manufacturing techniques in the athletic footwear sector.
Fused Mesh Upper
The fused mesh upper with seamed detailing on the ZX 2K 4D sneaker highlights the potential for innovative material combinations and construction methods in the sneaker industry.

Where This Applies

Footwear
The ZX 2K 4D sneaker by Adidas presents disruptive innovation opportunities in the footwear industry through its use of tonal iteration, digitally printed midsole, and fused mesh upper.
Customization
The tonal iteration and digitally printed midsole on the ZX 2K 4D sneaker offer opportunities for disruptive innovation in the customization industry, allowing customers to personalize their footwear.
Manufacturing
The digitally printed midsole and fused mesh upper on the ZX 2K 4D sneaker demonstrate disruptive innovation potential in the manufacturing industry, showcasing advanced techniques and material combinations.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 14%
Freshness 9%

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