City-Inspired Lipstick Shades

Zoe Kravitz's Collection with YSL Beauty Was Inspired by Cities

Zoe Kravitz, who has been serving as the YSL Beauty ambassador, has just launched a lipstick collection which drew inspiration from some of her favorite cities: London, Paris, New York City and Los Angeles.

The line is both chic and sophistication, presenting bold looks that can lend themselves to casual, everyday styles. The colors, which arrive in different shades of red, arrive in a shimmering silver tube, which is reminiscent of the glitz and glamor of each city. According to the actress herself, “Lipstick is the best ally for any woman. You can switch moods and express a different version of yourself with just one quick gesture".

This lipstick collection is only available for a limited time.

Image Credit: David Sims

City-inspired Makeup
New makeup collections inspired by cities around the world are emerging.
Personalized Lipstick Shades
Customization of lipstick shades based on individual preferences is becoming popular.
Celebrity-endorsed Makeup Lines
Celebrities creating and endorsing their own makeup lines is a growing trend in the beauty industry.

Industries Being Reshaped

Beauty
The beauty industry can capitalize on city-inspired makeup collections to attract consumers who are interested in unique and trendy products.
Fashion
Fashion industry players such as designers and boutiques can collaborate with makeup companies to create city-themed collections that match their fashion lines.
Tourism
Tourism industry players such as travel agencies, hotels, and airlines can partner with makeup companies to create city-themed gift or loyalty items for tourists to purchase.
SCORE
1.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 10%
Freshness 10%

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