Urban-Focused Collab Outerwear

yeseyesee Joins Forces with Alpha Industries on a New Collection

South Korean fashion imprint yeseyesee works in collaboration with Alpha Industries for the first time and the duo launches a two-piece collection. The capsule is made up of the B-15 jacket and the N-3B jacket which boasts a soft leather finish. There are a pair of twins that star in the look book and it embodies cozy design aesthetics.

The B-15 bomber jacket is designed in a black hue and detailed with fuzzy collars and elastic cuffs. The N-3B parka jacket is done in caramel color with a faux fur-lined hood and four pockets facing the front. Both of the jackets have an oversized fit and rest just below the waist and have the signature red flight hang tags on the pocket zippers.

Image Credit: yeseyesee

Urban Collab Outerwear
Collaborative outerwear collections that combine minimal yet cozy design with technical performance for the urban demographic.
Leather Finish Jackets
Outerwear collections featuring leather-finish jackets with fuzzy collars and elastic cuffs, along with oversized fits, catering to the contemporary streetwear fashion trend.
Faux Fur Lined Parkas
Parka jackets featuring faux fur-lined hoods and pockets, posing as a vegan alternative to luxury animal-based clothing while catering to the urban fashion demographic.

Sectors Adopting This

Fashion
Collaboration between brands to create contemporary streetwear collections that cater to the urban demographic with a fusion of style and performance.
Apparel
Innovative techniques for producing outerwear, including leather finishing and vegan alternatives, while incorporating a cozy and urban design for modern lifestyle apparel.
Retail
Retailers can capitalize on the demand for contemporary streetwear fashion, particularly collaborative outerwear, with leather-finish jackets, oversized fits, and faux fur-lining parkas.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 54%
Activity 20%
Freshness 14%