Modernized Low-Cost Security Cameras

The Wyze Cam OG Updates the Brand's First Security Camera

The Wyze Cam OG has been debuted as a follow-up to the brand's original low-cost security camera that aims to build on its success with a bevy of new features. The camera is capable of recording footage in 1080p HD resolution, and also boasts two-way audio support, night vision, motion detection, 20fps daytime mode and more. Compatible with the brand's Cam Plus subscription, the camera is accented by a 40-lumen spotlight that will automatically switch on when motion is detected.

The Wyze Cam OG is priced at $20 and has an IP65 rating to support being placed in exterior spaces. The stackable design means the camera can be used in multiples to capture several angles at once.

Low-cost Security Cameras
The rise of low-cost security cameras opens up opportunities for disruptive innovation in surveillance and monitoring industries.
1080p HD Resolution Cameras
The increasing demand for higher resolution cameras and clearer video footage presents opportunities for disruptive innovation in the home security and surveillance market.
Smart Home Security Cameras
The growing trend towards smart home technology creates opportunities for disruptive innovation in the home security industry with devices that connect to other smart devices.

Who This Affects Most

Home Security
The development of affordable, high-quality security cameras presents opportunities for companies in the home security industry to reach new customers and expand into new markets.
Surveillance
The rise of low-cost security cameras creates opportunities for companies in the surveillance industry to develop new products and services that meet the needs of small businesses and home owners.
Smart Home Devices
The integration of security cameras with other smart home devices presents opportunities for companies in the smart home industry to develop new products and services that enhance home security and automation.
SCORE
6.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 89%
Freshness 16%

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