'oki-ni,' a men's designer clothing retailer, recently released a Fall/Winter editorial that outlines the masculine looks that it's set to feature from three different brands. These brands are: Lanvin, Maison Margiela and 'Wooyoungmi.'
The looks created by each are luxurious, yet simple and sophisticated, yet casual. This is maintained through the apparel's clean cuts, mostly muted colorways and its modern renditions of some of the most popular looks among the dapper men it markets towards.
Examples include a plaid trench coat that's frayed at the ends for a unique appearance and a leather jacket that's completed with a contrasting pattern on the arm. In addition to the subdued colorways are a few choice statement pieces, which offer a welcome splash of vibrancy. With this, the Fall/Winter editorial works to show the versatility of the clothing offered by oki-ni.
Key Themes Behind This Trend
- Multi-brand Menswear Editorials
- Fashion retailers are featuring multiple brands in their editorials to showcase the diverse selection of clothing offered to customers.
- Luxurious Simplicity
- Brands are creating clothing with clean cuts, muted colorways, and modern renditions to offer a luxurious yet simple appearance.
- Statement Pieces in Subdued Colorways
- Fashion retailers are offering statement pieces in muted colorways to add a splash of vibrancy to otherwise subdued collections.
Where This Applies
- Fashion Retail
- Fashion retailers can showcase multiple brands in their editorials to offer a wide range of clothing options for customers.
- Luxury Menswear
- Luxury menswear brands can create simple yet sophisticated apparel to cater to the needs of dapper men.
- Fashion Accessories
- Brands can offer statement pieces with unique designs and subtle colors to add a touch of sophistication to any outfit.
