Whitening Electric Toothbrushes

The StylSmile Whitening Toothbrush is Powered By Blue Light Tech

StylSmile is an electric whitening toothbrush that powerfully cleanses the mouth and simultaneously brightens smiles with blue light technology, PAP tech and sonic vibrations. The toothbrush is said to whiten teeth in as few as four weeks and accelerates the whitening process with a peroxide-free toothpaste that contains phthalimido-peroxy-hexanoic acid.

The STYLSMILE Toothbrush uses blue lights, not UV, in its bristles to brighten the teeth with every stroke. As part of the Lighten Up! Light Accelerated Teeth Whitening Experience kit, StylSmile pairs the toothpaste and toothbrush with an accelerator tray to boost the whitening process, as well as other accessories, such as different toothbrush heads with bristles that are soft or firm.

The idea for StylSmile started with a simple question: "What if we put blue light technology into the bristles of a toothbrush and added a small amount of whitening ingredient into a toothpaste?"

Blue Light Technology in Toothbrushes
Disruptive innovation opportunity: Explore the potential of incorporating blue light technology into various dental care products, such as toothbrushes and toothpaste, to enhance teeth whitening results.
Light Accelerated Teeth Whitening Kits
Disruptive innovation opportunity: Develop comprehensive teeth whitening kits that include not only toothpaste and toothbrushes but also accelerator trays and other accessories to provide a more effective and convenient teeth whitening experience.
Peroxide-free Whitening Solutions
Disruptive innovation opportunity: Create peroxide-free toothpastes and whitening solutions that utilize alternative whitening ingredients, such as phthalimido-peroxy-hexanoic acid, for individuals seeking natural or less abrasive teeth whitening methods.

Where This Applies

Dental Care Products
Disruptive innovation opportunity: Revolutionize the dental care industry by developing advanced toothbrushes, toothpastes, and whitening solutions that incorporate cutting-edge technologies for improved oral health and cosmetic benefits.
Beauty and Personal Care
Disruptive innovation opportunity: Merge the fields of beauty and personal care with oral care by introducing teeth whitening products that provide both dental hygiene and cosmetic benefits.
Alternative Whitening Solutions
Disruptive innovation opportunity: Target the rising demand for natural and peroxide-free teeth whitening solutions by developing innovative products that cater to eco-conscious consumers and individuals with sensitive teeth.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 14%
Activity 48%
Freshness 9%