Lavender-Infused Cold Brews

Dutch Bros' White Chocolate Lavender Drink is Back in a New Form

To the delight of fans everywhere, Dutch Bros has brought back its immensely popular White Chocolate Lavender drink. And this time around, it comes in three delicious new formats.

Dutch Bros' White Chocolate Lavender originally debuted back in 2021 to rave reviews. The drink features chocolate and lavender flavors topped with the brand's signature, velvety Soft Top foam. Now the fan-favorite drink is back in three new formats: Cold Brew, Breve, and Freeze. The Cold Brew option sees the white chocolate and lavender flavors paired with a rich cold brew, while the Dutch Freeze is a blended coffee option. Lastly, the new White Chocolate Lavender Breve is a hot espresso with half and half, as well as white chocolate and lavender flavoring.

All three of the new White Chocolate Lavender drinks are available now until the end of March 2023.

Image Credit: Dutch Bros

Lavender-infused Drinks
Opportunity for cafes and coffee shops to add unique and floral flavor profiles to their drink menus using lavender infusions.
Cold Brew Innovations
Cold brew beverages have already become a staple drink, but this trend shows the opportunity to innovate and experiment with new flavors and infusions.
Blended Coffee Offerings
With the introduction of the Dutch Freeze option, there is an opportunity for cafes and coffee shops to offer customers a blended coffee beverage with a unique twist by adding lavender flavoring.

Where This Applies

Cafes and Coffee Shops
Cafes and coffee shops can utilize the trend of lavender-infused drinks to differentiate their menu from competitors and offer a unique and memorable experience to customers.
Beverage Manufacturing Industry
The trend of lavender-infused drinks presents an opportunity for beverage manufacturers to create bottled or canned versions that can be sold in grocery stores or online.
Food Service Industry
Restaurants and catering companies can include the Lavender-infused drinks to elevate their beverage options and offer diners a unique and innovative experience.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 56%
Freshness 15%