Mizuno's iconic Wave Rider 10 sneakers get a new update with a collaboration alongside DOE for the Fall/Winter 2020 season. The Japanese label draws inspiration from its heritage and its admiration of baseball. The shoe is progressive and spotlights functional responsiveness and cushioning.
It retains most of the original construction elements, including the iconic Wave technology at the midsole for ultimate practicality. DOE updates the upper with leather materials replacing the blend of TPU overlays on mesh. The colorway boasts a Clay red hue to replicate the look of the leather baseball. The stitching replicates the same stitching that can be found on the baseball as well to further enhance the inspiration. The shoe launches officially on October 29th.
Image Credit: Hanon
What Makes This Trend Stand Out
- Baseball-inspired Fashion
- Collaborations between fashion brands that draw inspiration from sport can lead to unique and innovative designs.
- Functional Footwear Design
- Incorporating cutting-edge technology and design elements can create shoes that provide optimal comfort and performance.
- Heritage-inspired Design
- Fusing traditional elements with modern design can create a compelling narrative behind a brand or product.
Sectors Adopting This
- Athletic Footwear
- There is ample opportunity to incorporate new design elements and technology to create athletic shoes that improve performance.
- Fashion
- Collaborations between fashion brands and other industries can push the boundaries of traditional fashion and create unique, coveted products.
- Retail
- Offering limited edition or exclusive products with unique design elements can help retailers differentiate themselves and drive sales.
