The Save Water bottle by Ambroise Maggiar reminds water drinkers to conserve and help the environment.
Inside the glass bottle is a round metal piece with the words â€œSave Water.â€
When the bottle is filled, the â€œSave Waterâ€ message appears bigger and magnified. Each day, the words will darken and become more predominant, reminding you to use less water.
Implications - Adding eco-friendly elements to a functional product is one way in which businesses can effectively stand out from the crowd. Concern for the environment is increasing among consumers who desire to live more green lifestyles, so any type of branding that addresses this concern will catch consumers' attention over competitors who ignore it.