For Vogue Australia’s 50th anniversary issue, photographer Todd Barry’s ‘Water Baby’ editorial features Karlie Kloss in nine one-off designer swimsuits created to honor the beauty of Australia.
Burberry, Chanel, Calvin Klein, and Dolce and Gabbana are among the fashion houses that created special designs for Todd Barry’s ‘Water Baby’ and Vogue Australia. My favorite of these is the off-the-shoulder Calvin Klein swimsuit featured first in the gallery; it was designed with Australia’s cerulean water in mind.
Why This Trend Is Growing
- Designer Swimsuits
- Opportunity for luxury fashion brands to collaborate and create one-of-a-kind swimsuit designs for promotional campaigns.
- Continent-specific Fashion
- Potential for designers to create region-specific fashion collections that celebrate the unique culture and beauty of different continents.
- Editorial Fashion Shoots
- Trend in fashion editorials featuring high-end designer pieces, offering opportunities for collaborations and creative storytelling.
Industries Being Reshaped
- Luxury Fashion
- Disruptive innovation opportunity for luxury fashion brands to disrupt the swimwear market with exclusive, limited-edition designs.
- Fashion Photography
- Opportunity for fashion photographers to showcase their skills and creativity through editorial shoots featuring designer swimsuits.
- Print Media
- Potential for print magazines to attract readers and advertisers by featuring editorial fashion shoots that highlight unique fashion collaborations.
