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Breakfast Preference Infographics

This Map Divides the United States by Waffles or Pancakes

— August 25, 2015 — World
In honor of National Waffle Day, this informative map divides the States by their preference for either waffles or pancakes.

Using crowd-sourced GPS data, a Washington Post blogger mapped out the concentration of IHOP and Waffle House restaurants across all 50 states. He marked each state with clusters of hexagons to signify restaurant locations. Dark orange hexagons are high concentrations of Waffle Houses, navy hexagons are IHOP-heavy, and everything in between represents some combination of the two.

Southern states seem to heavily favor Waffle House, especially around Atlanta, while IHOPs abound in the West. Just in case any hardcore foodie travelers plan their vacations based on waffles or pancakes, there's a map to help them out now. And no matter whether you're a waffles or pancakes person, enjoy the syrupy goodness of National Waffle Day.
Trend Themes
1. Breakfast Preferences - Disruptive innovation opportunity: Create a unique breakfast destination that offers a variety of waffle and pancake options to cater to both preferences.
2. Location-based Preference Mapping - Disruptive innovation opportunity: Develop a mobile app that uses crowd-sourced data to map out the concentration of different food preferences, allowing users to discover local restaurants that align with their tastes.
3. Foodie Travel Trends - Disruptive innovation opportunity: Launch a travel platform that curates vacation itineraries based on specific culinary preferences, enabling food enthusiasts to plan trips centered around their favorite dishes.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Create innovative food products that combine the flavors and textures of both waffles and pancakes, offering a new breakfast experience.
2. Data Analytics - Disruptive innovation opportunity: Develop advanced analytics tools that analyze crowd-sourced data to identify regional food preferences and help businesses tailor their offerings accordingly.
3. Travel and Tourism - Disruptive innovation opportunity: Build a platform that connects travelers with local food experiences, allowing them to immerse themselves in the culinary culture of a destination.
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