Debonair Doppelganger Shoots

The W Magazine February 2014 Issue Boasts Bold Spring Styles

If you don’t have the time to watch every runway show for the spring and summer seasons, this W Magazine February 2014 editorial is here to help. Famous fashion photographer Patrick Demarchelier captures this essentials spread in minimalist black and white with a downplayed grey backdrop. Featured are two models -- Joan Smalls and Jourdan Dunn. Their short black hair is swept off their faces and their makeup is understated so attention will not be taken away from the clothing. The two look as though they could be twins or at least sisters.

In this W Magazine February 2014 pictorial, you’ll find what the editors believe to be the biggest fashion trends for the coming season. Some of the bigger themes touched on in this shoot are boxy shoulders, men’s inspired jackets, monochromatic in either black or white, high-waisted pants or skirts and small graphic patterns.

Minimalist Fashion
Fashion companies can create a line of minimalist clothing to appeal to those who love understated elegance and simplicity.
Monochromatic Clothing
Create a line of monochromatic clothing for a sleek and fashionable look.
Boxy Shoulders
Fashion brands can design outfits with boxy shoulders which can make people look powerful, structured, and strong.

Where This Applies

Fashion
The fashion industry can utilize these trends to create new and innovative designs.
Photography
Photographers can incorporate these trends in their photoshoots to make the pictures look trendy and modern.
Marketing
Marketers and advertisers can use these trends in their campaigns to make their photos and videos look modern and bold.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 72%
Freshness 8%