Retro Denim Editorials

The Vogue Netherlands 'Birkin’s Back' Photoshoot Stars Mijo Mihaljcic

There are certain denim looks that can be considered incredibly retro and the Vogue Netherlands 'Birkin’s Back' editorial appears to reference all of them. Resurrecting the 70s through subtle bellbottoms, catsuits and crocheted tops, the photoshoot nevertheless showcases simple style that any modern would adopt happily for the spring and summer season.

The Vogue Netherlands 'Birkin’s Back' editorial was shot by photographer Marc de Groot. It stars model Mijo Mihaljcic. The Serbian beauty was outfitted by stylist Jos van Heel in a Jane Birken-inspired wardrobe. The looks feature pieces from the likes of Isabel Marant, Levi's Vintage Clothing and The Seafarer. Captured outdoors on a sunny day, the vintage looks were perfected with long straight locks and a flawless face by hair stylist and makeup artist Irena Ruben.

Retro Denim Fashion
Disruptive innovation opportunity: Explore sustainable and eco-friendly denim manufacturing processes to meet the demand for retro-inspired styles.
70s Fashion Revival
Disruptive innovation opportunity: Develop modern reinterpretations of iconic 70s fashion trends that appeal to contemporary consumers seeking nostalgic fashion experiences.
Jane Birken Style
Disruptive innovation opportunity: Collaborate with influential fashion icons to launch exclusive collections inspired by their signature style, like Jane Birken's effortlessly chic aesthetic.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Integrate technology-driven customization and personalization options into denim fashion brands to cater to individual style preferences.
Photography
Disruptive innovation opportunity: Create more immersive and interactive photography experiences through augmented reality (AR) and virtual reality (VR) technologies for fashion editorials.
Beauty
Disruptive innovation opportunity: Develop sustainable and clean beauty products that align with the vintage aesthetic, offering consumers a holistic retro-inspired experience.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 73%
Activity 63%
Freshness 8%

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