Faux Fuming Editorials

The Vogue Japan August 2014 Guillermand Photoshoot is Smoking Themed

The Vogue Japan August 2014 editorial showcasing model Ophelie Guillermand displays the beauty's rebellious side. In many of the shots taken by photographer Sharif Hamza, Guillermand is found with her fingers clasped much like a smoker, though there is no cigarette in her hand.

Stylist Elin Svahn contributed to the offbeat rebel notes that characterize this Vogue Japan production. Red leather gloves were displayed next to tight pants, fuzzy scarves and feathered jackets, making for an eye-catching site to be seen.

Make up expert Maki Ryoke went along with the striking motifs at play in this photoshoot. Smoky eyes were chosen alongside dark red lips, purple gloss and highly defined cheek bones, drawing attention not only to Guillermand's apparel, but also to her cosmetics.

Smoking Themed Fashion
The trend of incorporating smoking imagery and aesthetics into fashion editorials presents an opportunity for fashion brands to create rebellious and edgy designs.
Offbeat Rebel Styling
The trend of combining unconventional elements like red leather gloves, tight pants, fuzzy scarves, and feathered jackets in fashion editorials opens up space for designers to push the boundaries and create unique fashion statements.
Bold Makeup Motifs
The trend of using smoky eyes, dark red lips, purple gloss, and highly defined cheekbones in beauty editorials provides an opportunity for cosmetics brands to experiment with bold and striking makeup looks.

Industries Being Reshaped

Fashion
The fashion industry can capitalize on the smoking themed fashion trend by creating collections that incorporate smoking imagery and aesthetics, appealing to rebellious and edgy consumers.
Cosmetics
The cosmetics industry can leverage the trend of bold makeup motifs by developing products and marketing campaigns that encourage consumers to experiment with smoky eyes, dark red lips, purple gloss, and highly defined cheekbones.
Photography
The photography industry can benefit from the offbeat rebel styling trend by collaborating with fashion brands and magazines to capture visually compelling images that push creative boundaries and challenge traditional norms.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 81%
Activity 32%
Freshness 8%

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