Male Focused Photoshoots

The Vogue Australia Boyhood Editorial Homes in on Gender Specific Looks

The May 2015 Vogue Australia Boyhood editorial displays the masculine side of model Abbey Lee Kershaw. In the production taken by photographer Will Davidson, stylist Christine Centenera put together a set of male-specific looks, each one blurring gender lines.

In Davidson's black and white images, Kershaw was pictured sporting loose button up oxford shirts, leather lace up shoes and pinstriped trousers. Despite the somewhat challenging nature of the attire, the items were worn with evident confidence.

Focus on the female sex was also seen here, though on a smaller scale. While seated on a plastic chair, Kershaw displayed a simple polka dot maxi dress. In a separate image, a sheer backless dress was exhibited, meeting bold masculinity with dainty touches.

Gender-blurring Fashion
Opportunity for brands to create clothing and accessories that blur traditional gender lines.
Male-specific Styling
Opportunity to offer male-focused styling services and products that cater to a diverse range of looks.
Dainty Masculinity
Opportunity for designers to create clothing that combines masculine and feminine elements for a unique and bold aesthetic.

Sectors Adopting This

Fashion
Disruptive innovation opportunity for fashion brands and designers to challenge traditional gender norms in their collections.
Photography
Opportunity for photographers to capture and showcase diverse gender expressions in their work.
Styling Services
Disruptive innovation opportunity for styling services to go beyond traditional male or female styling, and offer gender-inclusive options.
SCORE
6.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 96%
Activity 81%
Freshness 8%

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