Lindt is Bringing its Oat Milk-Based Chocolate Bars to the United States
Colin Smith — May 6, 2022 — Business
References: lindt & greenqueen.hk
Lindt has announced an upcoming United States release for its vegan oat milk chocolate bars. These bars were released in 2021 in both the U.K and Canadian markets, and were received well across both regions. The vegan oat milk chocolate bars are available in original, salted caramel, and hazelnut. However, it is important to note that only the original and salted caramel varieties will be available in the United States at launch.
The Lindt vegan original and vegan salted caramel chocolate bars are sold in individually-wrapped, 100-gram packages at an MSRP of $5.99 CAD, or approximately $4.60 USD. According to Lindt, the vegan oat milk-based chocolate bars feature the "same great taste" as the non-vegan chocolate bars that the brand is famous for.
Image Credit: Lindt
The Lindt vegan original and vegan salted caramel chocolate bars are sold in individually-wrapped, 100-gram packages at an MSRP of $5.99 CAD, or approximately $4.60 USD. According to Lindt, the vegan oat milk-based chocolate bars feature the "same great taste" as the non-vegan chocolate bars that the brand is famous for.
Image Credit: Lindt
Trend Themes
1. Vegan Chocolate - The trend of vegan chocolate is growing as consumers become more health and environmentally conscious.
2. Oat Milk Products - The trend of oat milk products is increasing as more people are switching to dairy alternatives.
3. Premium Plant-based Snacks - The trend of premium plant-based snacks is emerging as more consumers seek healthier and indulgent snack options.
Industry Implications
1. Chocolate and Confectionery Manufacturing - The chocolate and confectionery industry should consider producing more vegan chocolate products to meet the growing demand of health-conscious consumers.
2. Dairy Alternatives - The dairy alternatives industry should explore the oat milk market and develop new products that can rival the taste and texture of dairy milk.
3. Health and Wellness - The health and wellness industry can capitalize on the trend of premium plant-based snacks by offering products that are both indulgent and healthy for consumers.
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