Classy Schoolhouse Style

The Uniform Experiment SS11 Collection is Prim and Proper

The Uniform Experiment SS11 collection is full of dapper styles, featuring a wide variety of stellar shirts, awesome blazers and wicked jackets. The line offers clean-cut looks with an edgy teen-angst twist.

The Uniform Experiment SS11 collection will definitely be an easy sell; the clothes speak loudly for themselves. They can be mixed and matched to produce some classy looks or to create cool casual outfits.

Implications - In menswear, there has been a recent resurgence of geeky, preppy styles that are inspired by classic styles from decades past. The representation of these vintage styles in pop culture and television in period shows like Mad Men, as well as the positive reactions from women to these many styles, have excited both designers and fashion appreciators to incorporate them into modern collections.

Resurgence of Geeky Preppy Styles
Opportunity for fashion designers to incorporate vintage styles into modern collections.
Menswear Inspired by Decades Past
Chance for designers to create clothing that pays homage to classic styles.
Incorporating Vintage Styles Into Modern Collections
Fashion appreciators are excited about the potential of mixing vintage and modern looks.

Where This Applies

Fashion
Fashion designers can explore the resurgence of geeky preppy styles in their collections.
Media and Entertainment
Opportunity to create period shows and incorporate vintage styles to attract audience.
Retail
Retailers can offer clothing options that blend classic and modern styles.
SCORE
5.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 76%
Freshness 8%

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