Nike introduces a new tonal update of the iconic Air Jordan 1 sneaker model with the UNC Toe colorway to join its evergrowing roster. The silhouette is known for its color-blocking nature and includes black and white to maintain a relatively muted look.
This is the same foundation for the UNC Toe palette as it starts off with white leather as the underlays before black add some tonal contrast and overlays on top. Pops of the UNC blue tones are seen applied to the rest of the upper. The powdery blue color makes up the toe box with more touches surrounding the wings, heel, outsole, and the woven tongue label as a touch of branding. It is set to launch officially on July 22nd.
Image Credit: Nike
Why This Trend Is Growing
- Tonal Sneaker Updates
- There is an opportunity to explore creating updated colorways for iconic sneaker models to appeal to consumers.
- Color-blocking Silhouettes
- Brands can experiment with color-blocking techniques on popular sneaker silhouettes to create unique designs.
- Brand Collaborations
- There is potential for brands to collaborate and create limited edition sneaker designs for customers.
Industries Being Reshaped
- Footwear
- The footwear industry can explore developing updated colorways and unique designs for popular sneaker models.
- Fashion
- The fashion industry has the opportunity to collaborate with footwear brands and appeal to customers with limited edition designs.
- Sporting Goods
- Sporting goods companies can innovate by experimenting with color-blocking techniques on popular sneaker silhouettes to create unique designs.
