Cool-Toned Low Sneakers

Jordan Brand Unveils the UNC Grey Colorway to the Air Jordan 1

Jordan Brand continues to add more shoes to its roster with the latest UNC Grey colorway palette that decorates the signature Air Jordan 1 Low silhouette. It features a low-top cut and is made with inspiration from the 2018 UNion Jordan 1 sneakers -- this blended together hues of grey, sail, University Blue, and white. the new shoes are made from all-white leather at the base foundation.

It is then overlaid with touches of grey and blue on top for a paneling contrast. The shoes are made from a split design that represents the previous Union AJ1 shoes and the Swoosh branding is done in a grey hue. More branding can be seen in a canary yellow by the heel.

Image Credit: Nike

Low-top Sneakers
The trend towards low-top sneakers provides an opportunity for innovative designs that offer comfort and style.
Colorway Palettes
The use of unique and eye-catching colorway palettes creates disruptive opportunities for brands to stand out in the crowded sneaker market.
Blended Hues
Blending unique hues and color combinations in sneakers provides new opportunities for creative and bold designs.

Industries Being Reshaped

Footwear Industry
The footwear industry can capitalize on the trend towards low-top sneakers and unique colorway palettes to attract customers and increase market share.
Retail Industry
Retailers can benefit from offering innovative and unique sneaker designs that incorporate blended hues and unique colorway palettes to attract consumers.
Fashion Industry
The fashion industry can benefit from incorporating low-top sneakers with unique colorway palettes and blended hues into their fashion lines to appeal to a younger and trend-conscious audience.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 39%
Freshness 13%