Value-Focused Breakfast Deals

Hardee's is Offering a Two for $5 Deal to Kick-Off 2023

Hardee's is offering a limited-time breakfast deal where customers can get two biscuit sandwiches for $5. The deal is available at participating restaurants chain-wide through February 7, 2023.

The biscuit sandwiches included in the deal are the 'Sausage & Egg Biscuit,' the 'Bacon, Egg & Cheese Biscuit,' the 'Biscuit 'N' Gravy,' and the 'Country Fried Steak Biscuit.' It is important to note that these options may vary depending on the location. All of the sandwiches are made with 'Hardee's Made From Scratch Biscuits.'

These four biscuits offer variety in the type of meat and toppings included, appealing to a wider range of customers. For example, the Country Fried Steak Biscuit comes with a breaded and deep-fried steak, while the other biscuits come with grilled sausage, fried bacon, or even a rich sausage gravy.

Image Credit: Hardee's

Value Breakfast Deals
The popularity of value-focused breakfast deals will continue to grow to appeal to customers looking for affordable breakfast options.
Variety in Breakfast Menus
Restaurants will need to expand their breakfast menus to offer a wider range of meat and topping options to appeal to different customer preferences.
Made From Scratch Ingredients
The use of 'made-from-scratch' biscuits and other ingredients will become a key selling point for restaurants to differentiate themselves from competitors.

Sectors Adopting This

Fast Food
Fast food restaurants will need to adjust their breakfast offerings to include more variety and value-focused options to compete in the market.
Quick Service Restaurants
Quick service restaurants will need to emphasize the use of fresh and high-quality ingredients to attract customers looking for healthier breakfast options.
Convenience Stores
Convenience stores with breakfast offerings will need to provide more variety and value-focused deals to entice customers away from fast food and quick service restaurants.
SCORE
1.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 6%
Freshness 15%