Pretty and romantic, the Thurley SS12 campaign is set on a softly sun-drenched beach, which beautifully highlights and complements the pastel fashion being showcased. The collection, which is appropriately titled Fading Rainbows, is inspired by F. Scott Fitzgerald’s debut novel 'This Side of Paradise.' Taking a sidestep from the influence the highly anticipated 'Great Gatsby' film is having on the fashion industry, the Thurley SS12 campaign nevertheless still has a strong 1920s vision that has been tweaked to apply to the modern woman.
The Thurley SS12 campaign was shot by photographer David Mandelberg. It stars model Kristel Glyn. The blonde beauty is like a whimsical waif in the embellished dresses, which billow gorgeously in the summer breeze.