Kim Kardashian has released images of her highly anticipated Kimoji Phone Cases that's perfect for fans who can't get enough of the socialite.
The cases were made in collaboration with LuMee -- a light-up phone case that's designed to provide natural looking lighting for one's selfies. In addition to helping people enhance their selfie game, this case serves as the ideal way to express one's fandom as the designs feature Kim's famous crying face stamp, which humorously brands a majority of her products.
Another case boasts a pink background and is stamped with the word 'Lit' throughout. These items were released to coincide with Kimoji's one-year anniversary sale, which is offering a major discount on select products.
Image Credit: Kimoji
What Makes This Trend Stand Out
- Selfie-tailored Phone Cases
- Creating phone cases specifically designed to enhance selfie-taking experiences presents an opportunity for disruptive innovation in the smartphone accessories market.
- Celebrity Collaboration Merchandise
- Aligning with popular celebrities to create branded merchandise, like the Kimoji Phone Cases, can tap into fans' desire for exclusive and personalized products.
- Humorous Branded Products
- Developing merchandise featuring comedic and iconic symbols, as seen with Kim Kardashian's crying face stamp, offers a chance to disrupt the market by catering to consumers' sense of humor and fandom.
Sectors Adopting This
- Smartphone Accessories
- The smartphone accessories industry can capitalize on the demand for innovative phone cases that enhance the selfie experience, such as the collaboration between Kim Kardashian and LuMee.
- Celebrity Merchandise
- The celebrity merchandise industry can explore partnerships with high-profile individuals to create personalized products that resonate with fans, similar to the Kimoji Phone Cases.
- Branded Merchandise
- Branded merchandise industries have the opportunity to create humorous and iconic products, like the case stamped with 'Lit' and Kim Kardashian's crying face, to cater to consumers' desire for unique and entertaining items.
