French luxury fashion house Louis Vuitton has announced the launch of the Tambour Horizon Light Up, a connected smartwatch with an opulent twist.
To create the new timepiece, Louis Vuitton revamped the original Tambour'ss classic silhouette while making it compatible with Horizon's connectivity. Now, the watch features a curved sapphire glass case designed to appear as if it is flowing over the device's face.
In addition, the Tambour Horizon Light Up comes equipped with 24 LED lights, which are hidden beneath the classic Louis Vuitton Monogram ring. The lights can be customized by the wearer, depending on their mood.
On launch, the new watch will come in three iterations: Polished Steel, Matte Black, and Matte Brown. According to the company, the Matte Brown version was specifically designed to reflect "Maison’s iconic historic codes.”
Image Credit: Louis Vuitton
Key Themes Behind This Trend
- Luxury Smartwatches
- The growing demand for luxury smartwatches is an opportunity for high-end fashion brands to integrate technology into their products.
- Customizable Wearables
- The trend of customizable wearables presents an opportunity for brands to create unique and personalized products for consumers.
- Opulent-tech Hybrids
- Creating high-end technology products with a touch of luxury is a trend that provides opportunities for brands to offer a unique and sophisticated experience for consumers.
Where This Applies
- Fashion
- Fashion industry has the opportunity to integrate technology into products and create a new luxury market.
- Wearable Technology
- The wearable technology industry can collaborate with fashion brands to create innovative and high-end products.
- Luxury Goods
- The luxury goods industry can explore technology integration to bring added-value products to their clients and increase brand loyalty.
